This is not an automated, computer-generated audit. We recognize and embrace the value of artificial intelligence, but find that actual human involvement is required to best identify potential concerns and opportunities.
Areas Reviewed During A JumpFly Audit
Account Structure:
Account Framework
Feature Usage
Ad Copy
Quality Sources
Keywords, Match Types & Negatives
Geo-Targeting
Landing Pages
Ad Extensions
Active Account Management
Account Performance:
Click-Through Rates
Conversion Tracking
Revenue Tracking
Results-Based Trends
Impression Share
Search Results
Display Performance
Mobile Optimization
Ad Success
Areas Reviewed During A JumpFly Audit
Account Structure:
Account Performance:
• Account Framework
• Feature Usage
• Ad Copy
• Quality Sources
• Keywords, Match Types & Negatives
• Geo-Targeting
• Landing Pages
• Ad Extensions
• Active Account Management
• Click-Through Rates
• Conversion Tracking
• Revenue Tracking
• Results-Based Trends
• Impression Share
• Search Results
• Display Performance
• Mobile Optimization
• Ad Success
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