Understanding the New Spotify Pixel
Have you heard the exciting news for Spotify advertisers? Now, measuring your campaign’s impact just got a lot easier with the latest addition to Ad
Author: Erin Gauss
I am an Account Specialist at JumpFly on the Paid Social team. I graduated from Ferris State University in 2019 and started my career in paid search, but quickly found that I wanted to expand my creative knowledge. That is when I found JumpFly! My passion for my job now comes from seeing my clients succeed, no matter how big or small the victory. My favorite part about the digital marketing and advertising space, paid social specifically, is the ever-changing scene that allows me to grow every day in my position. When I'm not focused on building ads or looking into new solutions for my clients, you can find me sitting in the sun with my dog or playing board games.
Unleashing Your Podcast’s Potential: Dive Into Spotify’s Podcast Streams Objective
On a platform overflowing with podcasts, getting noticed can be a challenge. Fear not, because Spotify’s latest feature, the Podcast Streams objective, is here to
Paid Social Blog Series: Unconventional, Thumb-Stopping Ads on Snapchat
Are you tired of seeing the same old ads on Snapchat? I hear you. That’s why I appreciate being served ads that take a different
AuthentiTik: Winning With Authentic TikTok Creator Marketplace Content
In a world dominated by digital content, authenticity is a beacon of light. Forget scripted performances and in-your-face sells, what truly drives performance and captures
Decoding the Impact: How Today’s Social Media Trends Shape the Fate of Your Ads
I bet you’ve noticed how certain things, such as Taylor Swift’s surprise album drops, the Black Friday shopping craze, and even wild stories about aliens,
What Can You Learn From the Meta Learning Phase?
Unraveling the secrets of the Meta learning phase can be a real head-scratcher, even for the pros. This is especially true in this fast-paced advertising
Social Media Advertising Case Studies That Will Inspire Your Next Campaign
Social media is and always has been unique in its ability to develop meaningful connections with users. Every day, advertisers strike gold with impactful social
Promotions, Is There Such a Thing as Too Many
Gone are the days of only running promotions during traditional holiday seasons. Now more than ever, discounts and special offers present consumers with the final
If You Haven’t Considered Snapchat Yet, Here’s Why You Should
Understanding what social media platforms your customers are spending all of their time on is ideal but nearly impossible. Users typically have multiple accounts that
If You Haven’t Considered Pinterest Yet, Here’s Why You Should
If Pinterest is not in your marketing plan now, you could be missing out on Pinners that are proven to be open to discovering new
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