Manage Your Organic Social Media to Boost Your Paid Performance
In a world where every company is advertising on digital, it can be easy to forget the business impact that organic social media has. It’s
Author: Kelsey Smigiel
I’m an Account Strategist on the Social Media Team at JumpFly. These days, pretty much everyone is on Facebook, Instagram, Snapchat, or Pinterest. I help our clients reach as many of these people as possible through effective ad campaigns with compelling ads. Because I myself am a sucker for an ad with awesome video, my passion is working collaboratively to design thumb-stopping, eye-catching creative.
Creative Specs for Facebook and Instagram Ads
When advertising on Facebook and Instagram, your ads can be displayed in a variety of formats across a multitude of different placements. Facebook and Instagram
YouTube Ads: The ABCDs of Effective Video Ad Creative
Although Google video ads and YouTube Ads can be built in the same ad management interface, they’re nowhere close to the same. The fact that
Advertising on Stories 101: Instagram and Beyond
That guy raising his phone in selfie video mode to post his latest concert experience. That group of girls snapping quick but curated pics of
Facebook’s Incredible Shrinking Ad Space
Ads in Facebook’s News Feed just shrunk. How does it impact your advertising efforts? In order to create a simpler and more compact user experience
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