Author: Miranda Schirmer

I am an SEO Specialist at JumpFly, but that is just one of the many hats I wear here. I am also the blog section editor for PPC and news, as well as the promotion editor. I joined the JumpFly family in 2008 with a background in legal and real estate. After being on the Paid Search (PPC) team for over 16 years I made the switch to Search Engine Optimization (SEO) and haven't looked back. My love for sales and marketing began in Girl Scouts: I knew I had found my calling when I consistently sold the most cookies. It’s true that when you find something that you love to do, you’ll never work a day in your life. My passion is writing compelling content and using words that stir emotion. When I am not being a JumpFly evangelist, you’ll find me with my family - and I’ll probably be wearing tie-dye.

Image Specs for Google Ads

Image ads are an integral part of advertising on the Google Display Network (GDN). These powerful ad types can be utilized at the top of

How to Prep Your PPC for Black Friday and Cyber Monday

Black Friday and Cyber Monday combined are expected to surpass $21 billion in ecommerce sales this year, according to BlackFriday.com. That’s a lot of eyeballs

Goodbye Google Academy for Ads, Hello Skillshop

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PPC Primer: Google Ads Extensions

Google’s ad extensions are a great way to add character to your ads, as well as take up more real estate on the search engine

6 Tips to Optimize PPC Landing Pages

You spend hours perfecting your keyword list to capture the highest quality traffic. You spend days creating the perfect set of ads to run in