Author: Rachel Kallison

I am an SEO Specialist at JumpFly. Prior to joining the team here, I spent many years as an email marketing strategist helping brands connect with their audiences via the inbox. Whether it’s keywords or subject lines, I love the power of the written word. I’m also a huge data nerd; I love a good spreadsheet for organizing content plans and strategic roadmaps. When I’m not obsessing over grammar or talking about digital marketing, you can find me cheering on my sons at the hockey rink, hanging out with my book club, or planning my next vacation.