The bread and butter of Amazon Ads PPC has been keyword targeting, but recent trends have made us wonder if that dominance is coming to

A key to success for Amazon Ads is having a good keyword strategy. With Sponsored Products and Sponsored Brands campaigns, keyword targeting is normally the

Just like with the rest of the internet, rank matters on Amazon. A product’s ranking in its category can substantially impact its sales and is

As the holiday season and the end of 2022 is fully upon us, we took a moment to reflect on what our JumpFly Account Managers

No matter what your position is in eCommerce, more often than not, you need to monitor Amazon listings. As a professional, it can be helpful

As of 2021, Amazon has 1.5 million active sellers (and over 6 million total), so the ever-growing number of sellers on the marketplace makes it

With the holiday season barreling down upon us, the time is now to start preparing for the shopping rush. The last couple of years with

When I am evaluating a new account and creating our custom strategy, there are five signs that always stick out to me as dead-end signs

One of the best ways to test and optimize a specific keyword for Amazon Ads is to create a campaign or ad group with that

Whether you’re just getting started with pay-per-click (PPC) advertising on Amazon or you’ve been using the platform for a while, one thing is for certain: