Using Custom Segments to Drive Conversions via YouTube Campaigns
Custom Segments are a powerful tool you can use to drive website conversions via YouTube (and Display) campaigns. They are the most useful audience type
Custom Segments are a powerful tool you can use to drive website conversions via YouTube (and Display) campaigns. They are the most useful audience type
Nothing feels more invasive than when your online account gets hijacked by an unknown hacker, just like nothing probably feels more painful than getting eaten
Google Manufacturer Center is a free-to-use platform from Google that allows you to upload and manage detailed product information about branded products you own or
Let’s face it, for half of the year, many of us have been stuck inside with nothing to do but look at our screens and
Working for a digital marketing agency for almost fifteen years has given me some insight into what paid search advertising clients want and what they
You’ve made the decision to redesign your site but want to know what you need to do to prevent as little disruption to your SEO
Multimedia Ads are the latest responsive ad format offered on Microsoft Bing.com search pages. This new option provides an opportunity for advertisers to showcase their
Google’s algorithmic learning is a powerful tool. Most JumpFly accounts have some element of automated bidding, and it’s valuable when used in the right way.
Earlier this year, Google introduced a new beta that aims to improve the accuracy of your conversion measurement called enhanced conversions. It supplements your existing
For every new touchpoint added to the customer’s journey, finding an effective way to scale your brand not only can be a challenge but can
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