Welcome to the third part of my Google Merchant Center Next (GMC Next) Deep Dive. This blog is devoted to the Automatic Improvements and Add-on

Google Merchant Center Next (GMC Next), which has replaced Google Merchant Center, can be difficult to navigate and find what you really need, as tools

When you think about Google Ads, you’re probably going to picture the shopping ads or text ads at the top of the search results page

You’ve been invited to a new Google Merchant Center Next (GMC Next) account, or you’ve created a new one. So now what? What are the

There is a new and exciting way for Google advertisers to use video campaigns to reach mass audiences on the Google TV network. In addition

Launching a Google Search campaign can seem overwhelming, but with a strategic plan, you can reach customers exactly when they’re searching for your products or

As JumpFly’s lead analyst, I have conducted countless audits on prospective clients’ Google Ads accounts to assess their current account setup and performance. While many

I recently learned from Google Ads that there are currently over 50,000 digital agencies of all sizes worldwide. Some agencies are small, and some are

What is ROAS?  From the PPC perspective, return on ad spend (ROAS) is how much you spend on advertising costs divided by how much revenue

As a leading digital advertising platform, Taboola has become an essential tool for ecommerce brands looking to create natural and engaging ads that capture consumer