Congratulations, you’re starting a new search engine optimization (SEO) program. Now is the time to plan ahead and make sure that all of the pieces

If you haven’t finished (or even started) preparing your site for Google’s page experience algorithm update next month, you have a short reprieve during which

Running pay-per-click (PPC) ads and optimizing for organic search with search engine optimization (SEO) at the same time produces more clickthrough and revenue than practicing

Google’s core web vitals, which focus on site speed, will become organic ranking signals in two short months. Will your site’s search engine optimization be

Spoiler alert: It doesn’t. Because this myth is so persistent in some circles, let’s look at the reasons why Alexa Rank does not impact or

Although some use the word “indexation” to indicate any aspect of technical search engine optimization (SEO), indexation is only part of the picture. Before you

Surely spending more on Google Ads will get you better placement in organic search also, right? That’s the claim that one Google sales representative allegedly

Optimizing content for search engine optimization (SEO) seems simple enough — write a bit of copy and sprinkle in some keywords. That should take about

Deciphering differences in price and value for search engine optimization (SEO) agencies is almost as confusing as understanding how Google’s ranking algorithms work.  Are you

Content produced for search engine optimization (SEO) benefit has a terrible reputation — and with good reason. “SEO content” is typically poorly written, filled with