When it comes to building successful ad campaigns on social media, there’s no one-size-fits-all solution. Some advertisers prefer putting their entire budget towards driving conversions,

In the ever-changing digital marketing landscape, staying relevant means evolving your ad strategies to cut through the noise and truly resonate with your audience. Now

For any social media marketer, consistent performance is the ultimate goal—but it’s also a constant challenge. With so many factors at play, even the best

Along with Stephanie Shaw – JumpFly’s Paid Social Account Director – I attended the Meta Agency Summit in New York City at Pier Sixty. The

Can you believe it? Q4 is almost here again! If you advertise on Meta this time of year, then you know what this means –

As a marketer, I find Pinterest to be one of the best platforms for consumers to seek inspiration and discover new brands. However, looking for

There is nothing quite like video to capture an audience’s attention. According to recent studies, social video generates 1200% more shares than text and image

In the fourth quarter of 2023, “Meta’s Family of Apps (FoA) attracted almost four billion users per month.,” according to Statista. I want you to

TikTok has become a powerhouse for marketers aiming to tap into a highly engaged and dynamic audience, making it an essential platform for creating compelling

Have you heard the exciting news for Spotify advertisers? Now, measuring your campaign’s impact just got a lot easier with the latest addition to Ad