PPC
7 PPC Metrics That Matter
Digital advertising is everywhere and anywhere. Companies are advertising on Google Ads to promote their
Christian Positano
JumpFly Blog
Get Smart.
(because we all need a little knowledge boost sometimes)
PPC
Google vs. Microsoft Advertising & Why You Should Be On Both
If you are advertising on Google Ads, but not advertising on Microsoft Advertising, I’d love
Nikki Kuhlman
SEO
What is Information Gain, And How Can I Get It?
Information gain isn’t a new term, but in recent months, it’s a phrase that’s been
Scott Waldyn
SEO
SEO Agencies vs. In-House Teams: Who Should Run My SEO Program?
The marketing budgets are in, and your boss says that search engine optimization (SEO) will
John West
PPC
3 Storytelling Methods to Increase Creative Diversity in YouTube Video AdsÂ
Creative diversity in YouTube video ads is crucial for reaching and engaging a broad audience
Alyssa Abraham
SEO
7 Tips for SEO-Friendly Website Navigation and Positive UX
Your website’s navigation is a key element for a well-structured site, giving users a clear
Maureen Lepke
Social
Paid Social Blog Series: Unconventional, Thumb-Stopping Ads on Meta
In the fourth quarter of 2023, “Meta’s Family of Apps (FoA) attracted almost four billion
Kelly Hichew
PPC
Unlocking Growth: How Customer Match Can Supercharge Your Digital Marketing Strategy
What Is Customer Match All About? Customer Match is an advertising tool now offered by
Cary Goldstein
Amazon & Marketplaces
How To Build a Holistic Amazon Ads Strategy
Selling and advertising products on Amazon should not be handled as two separate processes. It
Jennifer Gebhart
