SEO
How Does Alexa Rank Measure Search Engine Optimization?
Spoiler alert: It doesn’t. Because this myth is so persistent in some circles, let’s look
Jill Kocher Brown
JumpFly Blog
Get Smart.
(because we all need a little knowledge boost sometimes)
Social
Level Up Your Facebook Ads with Canva
Facebook is undoubtedly one of the most vital tools in any good social media marketing
Erin Gauss
PPC
Control Your Bids with Google Ads Data Exclusions and Seasonality Adjustments
Suppose you use any of the myriad forms of Smart Bidding offered by Google Ads.
Jack O'Donnell
PPC
5 Google My Business Features That Support PPC
The question was posed: Does having a Google My Business (GMB) account help Google Ads
Dain Ferrero
PPC
15 Ad Extensions to Drive More Conversions
If you have ever done a Google or Bing search, you have likely seen an
Morgan Livingston
PPC
YouTube’s New Audio Ads Give Advertisers a New Market to Target
Modern problems require modern solutions. I imagine this, or something along the lines of this,
Kelly (KB) Bielfeldt
PPC
What Are Google Ads’ Fractional Conversions and Why Do They Exist?
Fractional conversions are the result of certain attribution models, which are put in place to
Pat Knudsen
PPC
Another Match Bites the Dust: Google Ads to Kill Broad Match Modified
Under the guise of making things easier for businesses to reach searchers, Google is folding
Nikki Kuhlman
Social
Facebook’s Peek into What’s Trending in 2021
2020 was undoubtedly a year littered with change, from the surge of COVID-19 to an
Lex Olson
