SEO
7 SEO Takeaways from SMX West 2020
Absorbing knowledge at SMX West, one of the search industry’s most respected conferences, was like
Jill Kocher Brown
JumpFly Blog
Get Smart.
(because we all need a little knowledge boost sometimes)
Amazon & Marketplaces
Amazon Sellers vs. Vendors — What’s the Difference in 2020?
Are you a seller or a vendor? The distinction between Amazon sales models is critical
Shannon O'Connell
PPC
Google Merchant Center 101: Submit a Product Feed
Uploading product data into Google Merchant Center can be very simple … or complex, depending
John Stanko
PPC
Target across Google Search, Gmail, and YouTube with Customer Match
If you’re not using Google Ads Customer Match to enhance and target your advertising to
Sandi Goldstein
Amazon & Marketplaces
How to Use Amazon’s New Demographics Data in the Brand Analytics Report
Having demographics data enables you to target your messages and advertising spend more strategically. Amazon
Shannon O'Connell
PPC
Paid Search: Using Age Data to Target Different Generations
Age is one of the most overlooked metrics in a paid search marketer’s toolbox. Knowing
Nikki Kuhlman
PPC
3 Metrics to Make a Good Impression with Google Ads
You know what makes a good impression with your clients or boss? Having the answer
Jeff Kramer
PPC
5 Examples of Expanded Text Ad Best Practices
Once upon a time, Google offered two types of text ads: standard text ads and
Miranda Schirmer
PPC
5 Smart Bidding Strategies to Reach Your Goals
Whether some of us like it or not, Google Ads’ Smart Bidding is the future
Jack O'Donnell
