Last week, JumpFly had the privilege of hosting a team of Google Engineers in their Elgin, IL office. The Google team’s visit was to do a deep dive into the Recommendations tab in the Google Ads interface, and solicit feedback from heavy users. The three Google Product Managers (PM) included the managing PM, the lead Recommendations PM and the Recommendations UX design PM. The lead Recommendations PM started off the day giving the JumpFly team insight into the different types of recommendations that exist, how they are scored by Google, and the reasoning behind the recommendations. He then continued into the roadmap of what to expect from the Recommendations tab in the short- and longer-term time frames. The Google team also hosted a question and answer session, and took feedback on the types of recommendations.
After the main meeting, JumpFly Account Specialists met with the Google PMs to give more in-depth feedback on the Google products they use daily. This meeting was invaluable to JumpFly Account Specialists and they are excited to see their suggestions put into action in the Google Ads UI as well as the new Google Ads Editor that will be coming soon. The Google PMs also met with individual JumpFly Account Managers and Directors, to gain more insight into the recommendations and their use. All this feedback was compiled by the Google team and was taken back to the Googlers who update and maintain the Recommendations tab.
Having Google Engineers visit the JumpFly office is one of the benefits JumpFly receives as a Google Premier Partner. JumpFly is regularly visited by their Google Agency team, but having the ability to connect deeper with the product teams is a huge benefit to JumpFly clients.
About JumpFly:
JumpFly professionally develops, implements and manages Google Ads, Bing Ads, Yahoo Gemini and Facebook pay-per- click advertising accounts, enabling clients to maximize Internet advertising results while saving time and money. Proper setup and management of these powerful programs will likely make the difference between an advertiser’s success or failure. JumpFly’s full-service solution enables clients to focus on their core business while achieving the best possible results from their search engine marketing campaigns. JumpFly is a Premier Google Partner, Facebook Certified Partner, and exclusive Bing Elite Agency. JumpFly assists more than 400 clients, offers a money-back- guarantee, ranks as the #1 PPC Management Company by TopSEOs and Clutch, and has an A+ rating from the BBB.
