Nikki Kuhlman, JumpFly’s Vice President of Search, recently collaborated with the JumpFly Google agency team for an exclusive holiday webinar, bringing together industry-leading expertise to help eCommerce businesses prepare for the 2024 holiday season. The webinar was a resounding success, packed with actionable insights and strategies that businesses can implement to enhance customer engagement, optimize sales, and create memorable shopping experiences during this critical time of the year.
A Strategic Collaboration for Holiday Success
The partnership between JumpFly and Google proved invaluable, offering participants a comprehensive look at what the 2024 holiday season holds. With Google’s deep understanding of market trends and consumer behavior, combined with JumpFly’s practical expertise in search marketing, the webinar provided attendees with a well-rounded toolkit for holiday success.
Key Topics Covered
During the session, JumpFly and Google delved into several key topics, including:
- 2024 Shopping Trends: An in-depth look at emerging shopping behaviors and trends that are expected to shape this year’s holiday season, enabling businesses to stay ahead of the curve.
- Understanding Holiday Shoppers: Insights into how holiday shoppers balance their time, budgets, and decision-making processes, helping businesses tailor their strategies to meet consumer needs effectively.
- Holiday Calendar Planning: Expert advice on planning your holiday marketing calendar, ensuring that your promotions and campaigns are timed perfectly to capture the attention of holiday shoppers.
- Budget Considerations: Strategies for managing your holiday marketing budget effectively, allowing you to maximize ROI during the busiest shopping period of the year.
- Crafting Holiday Messages: Tips on how to “holiday-ify” your marketing messages, making them resonate with the festive spirit while standing out in a crowded market.
Looking Forward
As we approach the holiday season, JumpFly is committed to helping businesses navigate the complexities of holiday marketing with confidence. This webinar was just one example of how we leverage our partnerships with industry giants like Google to deliver cutting-edge insights and strategies to our clients.
Stay tuned for more expert advice and resources from JumpFly as we continue to support your business’s growth and success during this holiday season and beyond.
For those who missed the live webinar, you can watch it here. If you prefer to review the slideshow deck, you can do that here.
About JumpFly:
JumpFly professionally develops, implements, and manages Google Ads, Microsoft (Bing) Advertising, Taboola Ads, Amazon Ads, and Facebook Meta advertising accounts, enabling clients to maximize internet advertising results while saving time and money. Proper setup and management of these powerful programs will likely make the difference between an advertiser’s success or failure. In order to drive optimal performance across both paid and organic search, JumpFly also offers search engine optimization (SEO) management. JumpFly’s full-service smart digital marketing solution enables clients to focus on their core business while achieving the best possible results from their marketing efforts. JumpFly is a Premier Google Partner, Facebook Meta Marketing Partner, Microsoft Select Partner Agency, Snapchat Certified, a TikTok Partner, and has an A+ rating from the BBB
